Streaming Price Check

The Stream Desk · August 18, 2026 · By Sam Barth

Peacock raises prices on all three plans

Peacock Premium went to $12.99, Premium Plus to $19.99 and Select to $8.99, NBCUniversal's fourth Peacock price increase in four years.

Peacock raises prices on all three plans

NBCUniversal raised prices on every Peacock plan, Variety reported on August 18, 2026. Peacock Premium, which includes ads, rose from $10.99 to $12.99 a month. Premium Plus rose $3, from $16.99 to $19.99. The Select tier, which covers NBC and Bravo shows but leaves out movies, live sports and originals, went from $7.99 to $8.99.

Peacock's help center lists Premium Plus at $19.99 a month or $199.99 a year, and its price-increase page says the Apple TV and Peacock Premium Plus bundle rose from $19.99 to $22.99.

Why it matters: Premium at $12.99 is still one of the cheaper ways to get NFL and NBA games, but ad-free Peacock now costs as much as ad-free Netflix.

Source: Variety. This is an original summary; read the source for full details.

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